WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content for a monthly fee.

WhatsApp has confirmed it's making a major change to its chat app, which will mean users across the globe will suddenly face seeing adverts on the screen. These are destined for a section called Updates, which sit in a tab at the bottom of the screen.

WHATSAPP has announced plans for a brand new feature that requires users to pay fees. The popular messaging app has revealed a wave of changes coming soon. However, WhatsApp has assured its

The major changes are focused on WhatsApp Channels and Status. For the first time, Channel owners will have the option to charge a monthly subscription fee, giving followers access to exclusive updates. Additionally, a new Promoted Channels feature will allow people to pay to increase their channel’s visibility.

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetisation