Companies refining their ambassador strategies could benefit by prioritizing connections that resonate with their audience.
NCT’s Mark is the new face of Boucheron! On March 13, the French luxury jewelry and watch brand announced that Mark had been ...
After a path-breaking inaugural season that transformed India's motorsports landscape, the Indian Supercross Racing League ...
Amerant Bank announces Bam Adebayo as its newest brand ambassador. Adebayo’s partnership with Amerant strengthens the bank’s deep commitment to ...
Jin was formally named the first worldwide brand ambassador for the Parisian luxury jewelry brand FRED on July 8, 2024.
GRM Overseas shares rose over 8% on March 10 after the company announced Bollywood star Salman Khan as the Brand Ambassador ...
Independent Swiss watchmaker H. Moser & Cie. announces Alpine Formula 1 driver Jack Doohan as its newest Friend of the Brand.
WAUKEGAN, Ill. — Private-brand marketer Atturo Tire Corp. has signed mixed martial arts (MMA) standouts Jason Jackson and ...