Unlike the thick wodge M&S presented a few months ago, Tesco’s sweet treat is the same size and shape as a regular ...

This been the summer of viral food trends. First it was Dubai chocolate everything, then M&S released a wave of internet ...

Tesco have invented the Birthday Cake Sandwich, loaded with jam, sweet icing and colourful hundreds and thousands. It's a ...

There’s no getting around it: the Tesco version is the immature flatmate of M&S. But if this sandwich were positioned as part ...

The supermarket has released a 'birthday cake sandwich', hot on the heels of M&S's viral strawberries and cream sandwich.

TikTok is obsessed with Tesco’s new birthday cake sandwich - a sweet, sprinkle-filled sando released as a limited edition. One video has racked up over 1 million views. This follows M&S, which ...

TESCO has just released a new bizarre cake-flavoured sandwich that’s got shoppers talking. The Birthday Cake Sandwich landed ...

Tesco’s Victoria sponge-inspired birthday cake sandwich hits 1,000 stores for four weeks as part of its meal deal offer.

The limited-edition sandwich, released to mark the 30th anniversary of the Tesco Clubcard, will be on sale for four weeks at ...

The sandwich has divided opinion on TikTok, with some social media users saying "somehow this works", while others have said ...

This ice-cream sandwich cake can be made ahead of time and kept frozen for up to three days as long as it’s tightly covered. You’ll want to let it thaw for 5-10 minutes before slicing, as it ...