Overall foot traffic to department stores was up 128.7% compared to the Saturday 2024 daily average, surpassing last year’s 119.4% increase over the 2023 Saturday average.

Foot traffic in downtown Des Moines is near its pre-pandemic level, said the Des Moines deputy city manager. "We're almost ...

How Foot Traffic Attribution Works For foot traffic attribution, a marketer starts with an audience created from location data. For easy math, let’s say the audience size is 100,000 people.