Apple's most hyped mixed-reality headset – the Apple Vision Pro seems to have lost its apple of the eye status for the tech giant

Vivo plans to unveil an Apple Vision Pro-beating headset in 2025, but will it fare better than the original, which has suffered from poor sales performance?

Apple Reportedly Halts Production of Vision Pro Mixed Reality Headset Recent reports from the industry suggest that Apple has stopped production of its Vision Pro mixed ... Continue Reading →

Although Apple made clear that Vision Pro is meant for early adopters more than the general public, we wouldn’t be surprised if the pricing put it out of reach for many of those would-be early adopters.

Apple has certainly carved itself a market for selling extremely well-made products at ludicrously high prices. Given an audience willing to fork out eye-watering amounts for its laptops and phones, it’s perhaps not surprising that the company assumed it could do the same in the cursed world of VR with the $3,

According to and , Apple's Vision Pro mixed reality headset has failed to meet sales expectations since its February launch. The company has revised its 2024 shipment forecast to fewer than 500,000 units,