Plai, a startup founded by former Big Tech advertising specialists, is transforming the advertising process with the first Text-to-Ad Creation software. Plai customers have seen a reduction in ad ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms. Macy is a writer on the AI Team. She covers how AI is changing daily life ...

Developed by seasoned advertising executives, and trained on thousands of award-winning ads, AdGPT aims to render expensive advertising professionals unnecessary for producing effective creatives TEL ...

NEW YORK--(BUSINESS WIRE)--As Cannes Festival of Creativity opens this week, ResponsiveAds, the leading force in creative ad tech, proudly announces the Phase 1 launch of its Fluid Ad Creator, as part ...

As the dynamics of advertising continually change, Google has been experimenting with many versions to help brands create ads and quickly get them in front of consumers. Not all have made it into ...

TikTok is rolling out a new set of AI-powered advertising tools that enable marketers to turn text prompts or still images into fully generated video ads. These features are designed to simplify and ...

AI has revolutionized the once-tedious PPC ad creation process. While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. By harnessing AI, you can identify real ...

What if creating professional, eye-catching video ads was as simple as typing out a few ideas? Enter Google Veo 3, a innovative AI tool that’s transforming how businesses approach video advertising.

NEW YORK — Independent software platform Innovid, used for ad creation and for delivery, measurement, and optimization purposes, has brought “Conversion” signals to its “Harmony” product — an ...