Written by Asim Bawany, CEO of Codup. Building B2B systems that don’t just look good, they work under pressure. Deciding to replatform your e-commerce website is rarely a simple decision, but it's a ...

The world of B2B buying is more complex than ever. Over the past four years, purchase cycles have stretched significantly, as today’s buyers evaluate 62% more brands before making a decision. Yet, ...

Overview Digital sales rooms create centralized buyer portals where sellers share proposals, content, contracts, and ...

The biggest competitor in B2B tech sales isn’t another vendor, it’s buyer confusion that stalls decisions and kills momentum. Most B2B technology marketing and sales strategies are optimized for a ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Increase sales volume, profit and revenue concept.