U.S. women's national team head coach Emma Hayes had only 75 days to build toward an Olympic gold medal. It would typically be considered an impossible task for some, but Hayes and the USWNT achieved what many thought they couldn't.

With the gold-medal win at the Olympics and her whirlwind 2024 behind her, Hayes was able to firm up and present her strategic vision for U.S. Soccer during the team’s January camp. She calls it “The WNT Way,” a plan that builds on technical director Matt Crocker’s vision for the program to grow the sport as a whole in the United States.

A coach with a long history of stepping on eggshells is aiming at her biggest challenge yet. Can she upend old-minded traditions of how soccer coaches teach women and girls?

Emma Hayes' "The USWNT Way," will put women at the center of everything in the women's game, rather than just copying what men do

Hayes has unveiled 'The WNT Way' blueprint for looking at everything through a "female lens." She hopes the effects are transformative on and off the field