CINCINNATI--(BUSINESS WIRE)--Today Crest introduced Be, an innovative new line of toothpastes that combines unexpected flavors with refreshing cleansing benefits. The line features three new, bold and ...

This week, the media worked itself into a lather—as it is wont to do—over news that Crest will be releasing a chocolate-flavored toothpaste in early February. Mint Chocolate Trek will be one of three ...

Toothpaste used to be about function. A little dollop on your toothbrush gave you fresh breath and prevented cavities. It was also about one flavor: mint and more mint. But lately, nearly every tube ...