In an age where digital dominates marketing budgets, advertisers sometimes overlook one of their most powerful strategic ...
The author is chairman of Digital Radio Mondiale. Is there a more over-used word than “strategy” nowadays? Its definition is a plan of action designed to achieve a long-term or overall goal. Digital ...
The internet and technology are not new inceptions and neither is digital radio - but the combination of the three and worldwide accessibility has led to a rise in individuals consuming audio media in ...
Department Editor Evan Hansen runs the Media section at CNET News.com. Before joining CNET he reported on business, technology and the law at American Lawyer Media. The future of radio--one of the ...
The author is chairman of Digital Radio Mondiale. A picture is worth a thousand words and a digital radio coverage map might be worth a million dollars or more in business. Ruxandra Obreja We might ...
Broadcast Engineering Society Expo at Bharat Mandapam signals India's readiness for Analog to Digital FM transition, with HD ...
In today’s rapidly evolving radio landscape, digital sellers have become a driving force in a station’s success. What was once considered alternative revenue is now mandatory in most broadcast ...
What does a Hackaday writer do when a couple of days after Christmas she’s having a beer or two with a long-term friend from her university days who’s made a career in the technical side of digital ...
In October, BIA Advisory Services’ initial forecast for 2024 had local advertising revenues hitting $175.6 billion. In March, that forecast was tempered by 2% to $172 billion. Now BIA has readjusted ...
Forbes contributors publish independent expert analyses and insights. I cover the impact of digital on how media is bought and consumed. Twenty-plus years into the digital revolution, the radio ...
Union Minister of State for Information and Broadcasting L Murugan on Saturday said the government was ready to support further expansion of the country’s radio ecosystem. Speaking at the Broadcast ...
The world of amateur radio is like many other fields in that there has been a move underway from analogue to digital modes. In fact, amateur radio has often led the way in digital innovation. There’s ...