Burgundy brown is beauty's color of the year, and brunettes swear it makes eyes pop. We asked a celebrity makeup artist how ...

If you have been on makeup TikTok at all lately, you've definitely stumbled across the viral eyemaxxing makeup trend that has been dominating the beauty girlies' videos. But what exactly is eyemaxxing ...

Data scientist and Data, But Make It Beauty creator Madé Lapuerta explains that the blue-eyeshadow trend has been gaining in popularity since the beginning of the year. As noted in a post on her ...

We may earn commission from links on this page. Each product featured has been vetted and chosen by our editors. Makeup has experienced a fun and noticeable shift this last year. It started on the ...

Zendaya at the premiere of The Drama in New York City. The colorful trend that reigned supreme in the ’80s is making an exciting return in 2026, albeit with a modern twist. “Instead of overly-frosted ...

Out with the old, in with the new: at least that’s what the 2026 eye makeup trends signal, where we’re trading in minimalism with expressive maximalism. While that certainly doesn’t mean we’re all ...

We may earn commission from links on this page, but we only recommend products we love. Promise. We're in peak holiday season, and IDK about you, but my social calendar is jam-packed...which also ...