Super Bowl commercial hit patriotic notes as actor Harrison Ford argued that freedom was “the roar of one man’s engine, and ...

Harrison Ford surprised in a sprawling, narrative-driven and rugged fourth quarter Super Bowl spot for Jeep, directed by James Mangold.

Super Bowl commercials have become as big a deal as the game itself, and this year was no exception, but one of the more surprising ads came late in the game, as it featured Harrison Ford.

Stellantis and predecessor Fiat Chrysler Automobiles have a history of notable Super Bowl ads. Harrison Ford agreed to be in the Super Bowl Jeep commercial after a key person encouraged him.

Ford starred in a two-minute Jeep ad, directed by “A Complete Unknown” Oscar nominee James Mangold, and it was one of the night’s biggest surprises. Set in a cabin in the wilderness ...

My friends, my family, my work make me happy. This Jeep makes me happy, even though my name is Ford,' he joked. After seeing the two minute ad, many praised Ford for his commercial, as one user ...

And the film also pokes fun at one of Jeep’s biggest competitors, an automaker that shares a last name with the Star Wars and Indiana Jones actor, both in a sequence where a Jeep Wrangler races past a ...

"It’s not the in-your-face big splash kind of Super Bowl commercial," Ford tells PEOPLE of his ad for Jeep. "It's a soft sell" Elizabeth Leonard is Managing Executive Editor and West Coast ...

Kolt, the MSU professor, said the Jeep-Harrison Ford ad was solid and in the "top 20," but that most of the target audience "had tuned out or gone to bed" by the time it aired in the fourth ...

Jeep's 2025 Super Bowl commercial stars Harrison Ford playing on Americana ... Jeep won USA TODAY Ad Meter in 2020 for a spot called "Groundhog Day" starring Bill Murray. Jeep's parent company ...