On the Internet, nobody knows you’re a dog—but they might now have an easy time finding your kennel. The researchers, led by Yong Wang, used a variety of statistical techniques to combine data from ...

If you've noticed Facebook continuing to deliver location-based ads even with all location services disabled, you're not alone, and that's because Facebook continues to use data like your IP address ...

IP addresses, as we know them today, have been around since the 1990s. However, in a world where audience data is more readily available than ever before, the IP address remains one of the most ...

CHICAGO -- Chances are, you "Google" something several times a day. "When you have a random question, the first thing you pull up is Google," said Google user Christine Leos. But what are you giving ...