Want to improve your appearance in search results? Then you need to know how to implement schema markup. Schema provides the immediate benefit of enhancing the aesthetic of your search results and ...

Google is now displaying rich snippets via product schema markup in the Google Image Search results. If you do a Google image search on a smartphone and click on a result that is product-related, it ...

Aaron Bradley posted on Google+ that the product schema page has added that it can be used not just in the web results but also in Google image search results. I checked the old and new page and he is ...

What if I told you there’s a surefire way to boost your page rankings and cultivate better, higher quality traffic for your website? Does it sound too good to be true? It’s not. What if I also told ...

Every website has multiple opportunities to make the information and content they offer easier for users to read and search engines to index. One of the most effective methods is effectively using ...

To learn more about our editorial approach, explore The Direct Message methodology. Over coffee with a growth lead at a Bay Area SaaS firm this spring, I asked how their newly launched knowledge hub ...

Put your business on the SERP map with these five key schema markup values for local SEO. Includes code to use and screenshots of schema in action. Read Google’s guidelines before you tinker with ...

If you’ve ever used Schema.org to mark up your webpages, you’ll know it’s a great way to help search engines interpret your content and create more relevant, rich and attractive search results. But ...

Google has announced they've added support for the schema.org markup for organization logos within the search results, specifically not the search snippets but within the knowledge graph. So while ...

A full schema audit aims to ensure that your website has the most comprehensive schema types and corresponding attributes in place for your niche. Schema markup is a vital tool for search engine ...

To begin to understand the value of schema markup in SEO, imagine all the world’s information loosely sorted and heaped onto a desktop. Although Google has become the internet’s most efficient ...