The world is getting augmented at a fast and stunning rate. Digital displays, sensors, and touch screens are blooming all over the place from laundry machines to buses and taxi cabs. We interact with ...

Interaction and Experience Design (IxD and UX) constitutes a multidisciplinary field that synthesises principles from human–computer interaction, cognitive psychology, industrial design, and ...

As we progress further into a new realm of experiential marketing, our output will be increasingly geared towards conveying brands to consumers through haptic, emotional qualities. When the lasting ...