Gap (GAP) announced on Tuesday that it launched its rebranded loyalty program called Encore that includes the Old Navy, Gap, ...

Gap Inc. (NYSE: GAP) today announced the launch of Encore, a new membership program that creates new ways for customers to connect with its iconic brands—Old Navy, Gap, Banana Republic and Athleta.

To deepen engagement in its brands and further ties to pop culture, the retailer is offering "meaningful moments" ...

More and more loyalty programs are competing for attention, and not just from travel companies. A new survey from iSeatz offers insights into the travel and lifestyle rewards offered by ...

They expect more now: More value, more simplicity, more convenience, more excitement. They want loyalty programs to actually elevate their day-to-day lives and help them save while also being fun, ...

Among the myriad of travel perks that can help you save money or enjoy complimentary upgrades, loyalty program membership stands out as a significant one. The second annual Barclays US Consumer Bank’s ...

For example, he points out that at one time, Petco offered both a loyalty program and a membership plan under different names. The retailer decided to join them together by effectively turning the ...

Add Yahoo as a preferred source to see more of our stories on Google. Shoppers in Trader Joe's - MDV Edwards/Shutterstock Shoppers join grocery store membership or loyalty programs to get discounts ...

When it comes to electronics, customers seeking the latest gadgets are constantly on the lookout for ways to simplify their shopping experience. Best Buy, a global leader in electronics retail, has ...

Target on Tuesday became the latest retailer to expand its loyalty program with a paid membership tier. The move gives the Minneapolis-based retailer a loyalty offering similar to Amazon Prime and ...

New research bundle delivers actionable intelligence on loyalty program preferences, category dynamics, and paid ...