As it developed the new program and determined parts merchandising needs, Sloan surveyed select MRPD distributors to better understand how to best serve their needs. Over 87% of respondents indicated ...

Among online master's programs in marketing offered at public universities, Rutgers Business School is No. 2 in the country, according to a new ranking from U.S. News and World Report. In assessing ...

There’s a standard cycle in the agency world: Clients bring us a sales goal and ask us to build a campaign that delivers an ROI. In the age of lead generation, this is our happy place—especially given ...

Nexion Travel Group is offering its members even more ways to become experts in marketing and gain valuable access to marketing materials through three distinct programs: Marketing Expert Program, the ...

Isabelle Dunham is a Junior in Fashion Industry & Merchandising. She is passionate about digital marketing, sustainable design, and identifying innovative approaches to style. She loves the FIM ...

Veronica Beagle is the managing editor for Education at Forbes Advisor. She completed her master’s in English at the University of Hawai‘i at Mānoa. Before coming to Forbes Advisor she worked on ...

Our marketing program prepares you for careers in advertising, market research, media buying, and more, or to continue your education in graduate school. You’ll also gain important skills like clear ...

This article is part of a series by Louisiana Tech University highlighting academic programs at LA Tech that are having significant impacts on the region and whose graduates are contributing to the ...

Cross-merchandising is an exercise in teamwork, and getting everyone on the team to play well together can be a challenge, retailers acknowledged. Indeed, territorialism among store departments ...

New York City is considered a leading fashion capital – often considered one of the “Big Four,” along with Paris, Milan, and London. Manhattan is home to many fashion companies, leading schools like ...