A recent study conducted by university researchers in 2024 revealed that Facebook’s advertising algorithm may be disproportionately targeting Black users with ads for for-profit colleges. This finding ...

Meta CEO Mark Zuckerberg made a bold claim about the future of advertising in a recent interview (emphasis mine): Zuckerberg paints an interesting future. But it’s not quite reality. Meta Ads’ AI ...

Meta's shares are up nearly 5x since their 2022 lows, due to efficiency focus, Reels success, and top-notch ad targeting post-ATT. Concerns arise as Reels monetization improvements plateaus, ...

Bottom line: Meta insists that it is making steady progress against fraudulent advertising. "We aggressively fight fraud and scams because people on our platforms don't want this content, legitimate ...

A European human rights body has ruled that Facebook’s algorithm shows gender bias when promoting job advertisements, marking what activists say is a crucial step in holding big tech companies ...

The Wall Street Journal reports that Meta hopes to fully automate ad creation on its platform. For agencies, this development could reshape how campaigns are built, optimized and delivered, raising ...

An LMU study reveals how Facebook and Instagram deliver political advertising. The algorithms seem to favor the contents of certain parties. In the run-up to polling day, election campaigns go into ...

News in brief: Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings; Perplexity Submits New Bid for TikTok Meta has begun to test ads on its Threads platform “with a handful ...

Editor’s Note: This story, originally published in February 2025, is part of ‘Systems Error,’ a series by CNN’s As Equals, investigating how your gender shapes your life online. For information about ...