Google announced its next big change in how it understands queries and language on the web - they are calling it MUM - Multitask Unified Model. This is not live yet but Google wanted to share a bit ...

Google’s MUM (multitask unified model) addresses complex search queries, and could become the future to monetize a combination of traditional search -- paid and organic -- with artificial intelligence ...

At Google I/O 2021, Google announced a new technology called MUM (Multitask Unified Model) that it will use internally to help its ranking systems better understand language. Since the announcement, ...

Google announced yesterday one of, if not, the first, use case for MUM - Multitask Unified Model - in search. Google did tell us they will let us know when it is being used and here it is. They used ...