Restaurant chain Waffle House is partnering with Smithfield and Richard Petty Motorsports on a mobile application ... a nearest store locator function to participating in the NASCAR-based Fantasy ...

Carrier network Sprint Nextel strengthened its sporting credentials with the debut of NASCAR Sprint Cup Mobile on several Sprint phone models. The mobile application will give Sprint subscribers ...

Restaurant chain Denny’s is teaming up with NASCAR driver Denny Hamlin to introduce a mobile “Denny’s Denny ... up the restaurant brand’s in-store visits, proving that targeted data ...

NASCAR has updated ... them for their mobile engagement. In addition to being able to redeem rewards for merchandise and gift cards, app users will also be use rewards to enter NASCAR contests at ...