Filmmakers are increasingly using previsualization, a now-standard technique for planning highly technical shots and sequences, as a tool for pitching a project to production companies, investors and ...

The venture, called The Third Floor – London will see the two companies sharing staff, tools, skills and philosophies, first commissions include: Carl Rinsch’s "47 Ronin" and Marc Foster’s "World War ...

Drones have been long used for military applications dating back to 1917 in World War I. Today, we are just beginning to see the growth of this high-flying industry from a consumer and widespread ...

To create the world of Asgard in Thor: The Dark World, filmmaker Alan Taylor enlisted the help of digital effects company The Third Floor. Using a process called previsualization, The Third Floor ...

On typical Hollywood productions, storyboards are drawings used to help filmmakers plan sequences and figure out what they're going to shoot when they're on set. On big blockbusters that rely on ...

International visual effects experts have recently gathered at the Beijing International Film Festival, promoting an application of high-quality Previsualization on Chinese films. They claim the ...

Before filming a massive battle on a freeway overpass in Cleveland, directors of Marvel Entertainment’s recent release “Captain America: The Winter Soldier” didn’t leave anything to chance. So Anthony ...