Are you ready to jump start a mobile marketing campaign with QR codes? This comprehensive guide will tell you everything you need to know to begin your 2D barcode marketing campaign – including code ...
Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...
Two-dimensional (2D) barcodes are commonplace in Japan, but the technology hasn’t taken off in Canada. Roughly 90 per cent of phones in Japan have 2D barcode readers and 75 per cent of those are used ...
In brief: The barcode has been a familiar sight for almost 50 years, found on packaging for virtually every consumer item in the world. But it's set to be phased out by 2027 in favor of a more capable ...
Forward-looking: For almost five decades, the humble barcode has been found on the packaging of almost every consumer item in the world. But there's a push to get rid of them within just two years, ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. Barcodes have been a staple of commerce since the first UPC barcode was ...
The next generation of barcodes includes a heavy emphasis on QR codes and smartphone-use. Fifty years ago, on June 26, 1974, the first universal product code (UPC) was scanned at a Marsh Supermarket ...
Supply-chain standards organization GS1 US has released a Barcode Capabilities Test Kit to help retailers gauge their readiness to shift from linear Universal Product Codes (UPCs) to data-rich 2D ...
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