Earlier this summer, the Estée Lauder Companies (ELC) announced the launch of a new Responsible Store Design Program to advance its progress toward environmental targets. While the company has made ...
After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to how they shop and interact with brands. So it’s no surprise that 47% of ...
Starbucks has opened its first cafe designed to give customers with disabilities a “more accessible store experience,” the company announced Friday in a news release. The move is part of a wider ...
Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. This article is more than 3 years old. Ulta Beauty's new ...
In 2021, the company announced it was testing a new concept for smaller stores in urban locations in China and Europe. “Customers can expect to become ‘part of the furniture’ by lounging around in the ...
Elie Katz, CEO, National Retail Solutions. POS, NRS Digital Media, NRS Pay, NRS Funding, NRS Purple & NRS Petro: Helping retailers succeed. Have you ever walked into a store and felt like everything ...
Allbirds is rethinking its in-store experience. On the footwear company’s first quarter earnings call, Allbirds chief executive officer Joe Vernachio told analysts about a new refreshed store concept ...
As the bookstore chain mounts a comeback, it’s breaking a cardinal rule of corporate branding and store design: consistency. By Maureen O’Connor The green carpet is gone. Dark wood shelves are no ...
Walking out of Target with purchases costing exactly one dollar more than you budgeted happens so consistently that it seems like a joke. But it’s actually deliberate store design orchestrated by ...