When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

Following the launch of its company tokenization and Real World Assets (RWA) tokenization solutions, BNB Chain, the community-driven blockchain ecosystem that includes the world’s largest smart ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. For years, loyalty programs promised sustained customer ...

Loyalty programs have been a centerpiece of the casino industry for decades. Casino loyalty programs are a way to reward players for continued patronage. Rewards are often given based on the value of ...

Plutus, a Web3-native rewards platform, uses blockchain to offer a more flexible and rewarding experience for users. Traditional loyalty reward cards have long been a cornerstone of consumer finance, ...

Securitize CEO Carlos Domingo has declared that native tokenization is the only authentic way to represent securities on a blockchain. Speaking to the media, Domingo said that anything less than ...

Web3 technologies are transforming traditional loyalty programs by making them more flexible, interoperable, and user-centric, ushering in a new era of digital rewards that can be traded, transferred, ...

For 2025, the company forecasts a compensation-to-revenue ratio of 28%-30%, with discretionary spending projected to range from $68 million to $72 million, up from ...

December 11 — Blockchain technology first gained widespread attention because of cryptocurrencies, but its influence has long since expanded into many areas of the digital economy. What began as a ...

tZERO Group, Inc., a blockchain-powered multi-asset infrastructure provider, announced a partnership with Polymath, the company behind Polymesh – an L1 blockchain built for real-world assets. The ...