For example, a marketing professional in our study asked AI to create virtual customers with personas that would lead them to dislike a product under development, which was an acc ...

Artificial intelligence is helping workers complete tasks faster and more creatively, but a new job quality study finds those workplace AI benefits aren't evenly distributed.

U.S. employees who use AI at work report speed and creativity gains, but benefits are uneven, as AI users are more likely to ...

AI is a mirror, not a magic wand.It doesn't fix broken engineering cultures, it exposes them, loudly.' For anyone who’s spent time in the technology profession, silos are a curse cast upon any and all ...

As AI model capabilities ramp up exponentially, fears of economic disruption are growing, despite little evidence AI is causing mass job reduction just yet. The median takeaway across several ...

How legal teams are using Harvey across top use cases identified in the Briefing AI Leaders Community Index. The legal industry is no longer asking whether generative AI will transform daily work, but ...

Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. This voice experience is generated by AI. Learn more. This ...

Civil servants are embarrassed to use AI at work because they think bosses will look down on them, a government report has found.

Artificial intelligence (AI) is changing the way businesses operate, including the way lawyers and their clients analyze legal issues. But ...

Travel companies are advancing from basic AI adoption to deep operational integration, reshaping itinerary planning, ...

Wealth managers invest heavily in AI but see disappointing returns because disconnected tech stacks block workflow automation ...