Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. Today’s world of work, marked by a diverse, multigenerational ...

In psychological terms, do we feel authentic when our current behavior (changing “states” of personality) matches with our long-term, stable set of personality “traits”? What we think is authentic can ...

What can you count on? The Practice: Give love to what’s authentic. Why? Because this practice could seem so abstract or so obvious that it’s not worth doing, I am going to take longer than usual to ...

The digital age has changed how consumers see brands — today, in addition to the product itself, there is an expectation that the organization delivering that service is authentic, transparent and ...

When it comes to leadership, the days of identifying a proper leader by their title or their hierarchical position are long gone. Now, any leader who wants to be effective and impactful must be ...