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Starbucks CEO Brian Niccol announced the company will be shuttering "Pick Up" locations across the country. Here's what to ...
These stores were designed for mobile orders and a quicker experience in lieu of a more traditional ordering experience.
"We found this format to be overly transactional and lacking the warmth and human connection that defines our brand," CEO ...
As part of the chain’s ongoing “back to Starbucks” initiative, the company plans to “sunset” stores that only offer mobile order pickups.
Starbucks decided to sunset its mobile order and pickup-only concept in fiscal 2026 following an evaluation of its North ...
Starbucks is working on building an innovative new menu. According to Restaurant Dive, Starbucks CEO Brian Niccol said the coffee chain is working on a lineup of items that appeal to “health-conscious ...
CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on ...
CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...
As part of the "Back to Starbucks" campaign, CEO Brian Niccol revealed the company will be closing up to 90 locations that ...
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Self Employed on MSNStarbucks Plans Sales Revival With New Cold Drink InnovationsThe coffee giant is betting on new cold beverage options to reignite customer interest and boost revenue. Among the highlighted innovations are protein cold foam and coconut water cold brew, signaling ...
In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.
Starbucks CEO Brian Niccol joins CNBC's 'Squawk on the Street' to discuss the company's recent quarter, details on its ...
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