So you’d like to launch a paid search marketing program. Or maybe you’ve launched one already, but you’re not sure what elements you might have overlooked. After all, when people think of paid search, ...

Lately, I've received some e-mails expressing confusion about local ad placement programs and how they might be used within search marketing campaigns. Below, I have detailed the difference between ...

TikTok launches its new Creator Rewards Program, which incentivizes users to produce search-optimized, high-quality, original content. TikTok has launched a Creator Rewards Program that incentivizes ...

Use the RIT Study Abroad Compass to search all study abroad programs and to start your application. Once you have a few programs you're interested in, make an appointment with a study abroad advisor ...