This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. DENVER–Despite what you may see and read on ...

SAN FRANCISCO – Plaintiffs in a false-advertising class action may pursue claims against skin care company Paul Thomas Roth relating to whether its ads about the benefits of its Rose Stem Cell and ...

The billboard and TV spot shows a Nigerian beauty pageant winner using a product called Natural Fairness Body Lotion. Critics are describing the... Dove isn't the only skin-care company caught up in a ...

Olay is going all natural! The skin care brand has pledged to stop retouching models’ faces in ads in the United States and Canada by 2021. As part of this pledge, the company is rolling out the "Olay ...

Teens or even tweens with holiday gift money are likely to spend at least some of it on skin care products. Marketing experts say cosmetic and skin care companies are doubling down on social media ...

Photoshop in advertising is no secret—as is the result it’s had on the way we see ourselves. It’s something the beauty industry has reckoned with over the past few years as women demand to see more ...

Eli Lilly’s “Get Better” corporate ad campaign, which began with a splash earlier this year, has expanded into its third condition-specific topic: health equity for people with skin conditions. “An ...

A familiar marketing tactic backfired for the skin-care company Bioré when a paid influencer’s promotional TikTok led to swift criticism and apologies from both the company and the influencer. Bioré ...

Cosmetic and skin care companies have been doubling down on social media marketing directed at tweens and teens. Parents are left to figure out... Tweens and teens have become a prime target for ...