Kendrick Lamar sported a letterman-style jacket during his Super Bowl halftime performance Sunday, but it wasn't repping ...

Fox Sports took a minimal approach with their on-air graphics for the Super Bowl LIX and has divided its viewers.

The KC iconography is timeless and, in this decade, has become a symbol of dominance. But we wanted to explore some ways to ...

The logo for last year’s championship, Super Bowl LVIII, was purple and red. Before the matchup was set, the two teams ...

What does it take to rebrand a huge sports team ... look at the evolution of the Kansas City Chiefs’ branding ahead of Super Bowl LIX, from their founding logo as the Dallas Texans to the ...

Fox's modernized scorebug for Super Bowl LIX replaced traditional team logos with large, bold fonts, causing widespread ...

Taylor Swift made her grand entrance into the Caesars Superdome in New Orleans, Louisiana for Super Bowl LIX. The “Fortnight” ...

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look ...

Artist Tahj “Queen Tahj” Williams rarely cruises through downtown New Orleans, but recently she did, finding one of her creations on full display: The Super Bowl logo and theme ...

Jordan Guskey covers University of Kansas Athletics at The Topeka Capital-Journal. He is the National Sports Media Association’s sportswriter of the year for the state of Kansas for 2022.

Williams’ theme art and logo will be featured almost everywhere such as digital game tickets, the official program cover, the team jerseys for the Kansas City Chiefs and the Philadelphia Eagles ...

“Building on the legacy of American sports pioneer and Kansas City Chiefs founder Lamar Hunt, the studio will prioritize telling unique stories that not only highlight the rich, deep history of ...