Levi's CFO explained why its new denim marketing campaign with cultural icon Beyoncé is a win-win for both partners.
Amid a renewed interest in denim, Levi Strauss & Co. ($LEVI) has encountered difficulties. These include disappointing ...
The integrated campaign featuring Beyoncé reinterprets several of Levi’s most iconic advertisements, bringing them into the modern era.
There’s no denying jeans are a wardrobe essential, but it can take time to find pants that aren’t just good, but great. Enter ...
Jennifer Aniston is a renowned actress with legendary style — we found a pair of straight leg jeans like hers for $32!
The team dives into the timeless question: how often should you really wash your denim?
Athletes First is home to three of football's most powerful agents: Todd France, David Mulugheta and Brian Murphy. In 2022, for the third straight year, ...
For investors looking for a blend of financial returns, “hasbarah” and cultural legacy, look no further than Israel.