A staple of Super Bowl Sunday advertising and a two-time winner of USA TODAY’s Ad Meter contest, Rocket’s new chief marketing officer, Jonathan Mildenhall, was determined to maximize a campaign built ...
Midway through the second quarter of Super Bowl LIX, ‘Take Me Home, Country Roads’ echoed throughout the Caesars Superdome as a “moment of unity,” and fans can be seen swaying to the official state ...
Rocket Cos. added a live in-stadium sing-along to its Super Bowl commercial, betting that 'Take Me Home Country Roads' would ...
The Philadelphia Eagles got off to a good start in Super Bowl LIX against the Kansas City Chiefs, taking a 10-0 lead after a Jake Elliott field goal halfway through the second quarter. Then the crowd ...
Rocket went back and forth over making its singalong live or prerecorded, Mildenhall said. The NFL initially squashed the ...
AP NFL Writer Rob Maaddi predicted the Eagles would beat the Chiefs in the Super Bowl before the season began and he’s ...
Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the ...
Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the Lombardi Trophy for a ...