Full-coverage and lightweight, it's designed for comfort — 25,000+ five-star fans back that up.

In 1889, the first bra, the “corselet gorge,” was born in France when Herminie Cadolle cut a corset into two separate pieces.

Ahead, you'll find back-smoothing bras that won't poke, pinch, or dig at you. Heck, some of 'em will feel so good, you won't yearn to throw 'em off at the end of the day. Seriously, you'll feel so ...

The need for breast support doesn’t end when it’s time to go to bed. In fact, many people like myself find it incredibly ...

The Leamington Spa-based lingerie brand has been snapped up by Wacoal Holdings, owner of brands such as Freya, Elomi, Wacoal, ...

The Shapermint Truekind Daily Comfort Wireless Shaper Bra is the most comfortable wireless bra of 2024 that PEOPLE tested, ...

Lingerie manufacturer Wacoal has signed a share purchase agreement to acquire all issued and outstanding shares of the innerwear and swimwear retailer Bravissimo Group Limited through its UK ...

KYOTO, Japan -- Women's underwear maker Wacoal Holdings will acquire British peer Bravissimo Group for 45.7 million pounds ...

Lingerie and swimwear business Wacoal Europe has acquired 27-store lingerie retailer Bravissimo from its founder for an undisclosed sum.

Since I’ve been on the bra beat, the demand for wireless bras has risen like never before. They’re defined by what they don’t have: the much-maligned underwire, which has always been ...

From options for small and large busts to smoothing styles and lace designs, these are the 17 best wireless bras to shop for in 2024 ... suggests checking out this Wacoal option.

Tamim is beauty commerce writer at InStyle, with nearly a decade of experience writing about beauty, fashion, wellness, and music. There’s an episode of a gone-too-soon British show called The ...