LeBron James is taking legal action against FlickUp, an AI company, for unauthorized use of his likeness in disturbing ...

FlickUp founder Jason Stacks says LeBron James’ legal team sent him a cease-and-desist over deepfake videos created on his ...

LeBron James is fighting back against AI-generated online abuse. 404 Media reports that the Los Angeles Lakers superstar’s ...

Fans are confused about a recent report that Lakers star Luka Doncic recorded a 42-inch vertical leap back in 2018.

What uses does it have for Boston's coaching staff and front office? And how does it work in their day-to-day activities?