Landor’s global chief creative officer Teemu Suviala argues efficiency should fuel experimentation, not sameness, as ...

Albert Almeida, consultant, chairman’s office, NCPA, elaborates on how art and advertising share the same pulse.

Asia has the creative firepower, the campaigns, the awards. What’s missing, David Guerrero writes, is seeing, decoding, and ...

As AI reshapes search, brands must move past traditional SEO to engineer discoverability within AI-driven ecosystems and ...

Will the Promotion and Regulation of Online Gaming Bill, 2025 choke one of India’s most lucrative digital sectors, or set the ...

Articles written by Senthil Kumar Hariram ...

‘Bark Twain’ voices the irony of legal battles deciding its fate without ever hearing its woof.

With festive-season spending peaking, Google’s Commerce Media Suite links brands to shoppers in real time across search, ...

Bringing the world closer to the womb, Sebamed’s campaign features raw and real visuals of smiling foetuses nestled safely in ...

For the first time in the history of news, Republic Media Network today launches R4Sports – The Winning Streak, presented by ...

As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by ...

How companies like Tata Tea Premium, Pepperfry, Medibuddy, JSW Paints, SBI General Insurance, The Baker’s Dozen, Glen ...