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JetBlue Launches TrueBlue Travel™, Expanding the Power of Loyalty Beyond the Flight
Today, JetBlue (NASDAQ: JBLU) announced the launch of TrueBlue Travel, the new name for its consumer travel booking platform, ...
The Points Guy42m
JetBlue expands redemptions for vacation platform — and gives it a new name
JetBlue is rebranding its Paisly travel booking site as "TrueBlue Vacations" and expanding redemptions for TrueBlue loyalty members.