Manchester City have launched a fresh legal challenge against the Premier League over its rules governing commercial deals ...

Green, who focuses on investing in cybersecurity and fintech startups, told BI that VC and rowing are similar because they're both team and individual sports. "Without a team, you can't win ...

Alex Harrington is a contributing sports writer located in the West ... Ricky Stenhouse Jr. has confirmed a major sponsorship deal with the famous drinks brand SUNNYD for the upcoming NASCAR ...

The firm said it had secured a multiyear brand-building sponsorship agreement and that it would support the Red Roses and England Men’s team. John Lewis Money will also have its branding in key ...

As this legislative session is going to be focused on property taxes, I find the bill to authorize sports betting statewide with the tax proceeds going to K-12 schools to dovetail nicely.

On Tuesday, the House passed an important bill, the Protection of Women and Girls in Sports Act. It is noteworthy that three of our representatives (all Democrats) voted against the bill ...

With the Roki $asaki $igning, the Dodgers are edging into Evil Empire territory. Yes, ability and willingness to spend big money are no guarantee of success. The ...

In a partnership that brings new meaning to "backing" a winner, leading South African sports betting platform YesPlay has announced their sponsorship of the Free State Cheetahs, featuring ...

The sporting giant seeks to create sponsorship opportunities for its teams across international borders. Kroenke Sports and Entertainment ... or most of KSE's brands, individual markets such ...

Britain's Ineos Grenadiers cycling team insist they will remain in the sport, but are searching for new partners to keep pace with competitors. Ineos, who won seven Tours de France between 2012 ...

Insurance giant Howden this morning expanded their sports sponsorship portfolio, announcing a three-year partnership with SailGP team Emirates GBR. The group, headquartered at One Creechurch Place ...