Alabama receiver Ryan Williams and other Crimson Tide players are among college football players who have signed group licensing agreements for their name, image and likeness to be used in video games ...
The summer of 2024 was marked by the triumphant return of EA Sports College Football 25 to the video game landscape after a decade away.
Six schools are now joining forces in a new NIL licensing group that is going to look to sign the college football video game ...
The video game licensing deal may serve as a blueprint for schools on how to generate more compensation for their athletes ...