STOCKHOLM, April 11, 2025 /PRNewswire/ -- Djerf Avenue, a Swedish, lifestyle brand founded by Matilda Djerf in 2019, announced today the appointment of Nanna Hedlund as interim CEO, replacing CEO ...

/PRNewswire/ -- Djerf Avenue, a Swedish, lifestyle brand founded by Matilda Djerf in 2019, announced today the appointment of Nanna Hedlund as interim CEO, ...

Djerf Avenue, a Swedish, lifestyle brand founded by Matilda Djerf in 2019, announced today the appointment of Nanna Hedlund as interim CEO, replacing CEO and co-founder Rasmus Johansson, who will ...

Lifestyle, beauty, and fashion influencer Matilda Djerf has been accused by a group of former employees at her company Djerf Avenue of creating a toxic work environment. Wait, I need more.

Asda Asda's 'gorgeous' £18 pyjamas 'look like' something Djerf Avenue would sell Shoppers took to social media and claimed they 'can't cope' with the pretty prints on these viral pyjamas Comments ...

Fans are loving dupes from Djerf Avenue's summer berries and fruit collection. The original features pyjamas, robes, towels, duvets, slippers, and more, which all have the viral berry or fruit ...

Djerf Avenue fans are flocking to Primark for fruit-themed sleepwear and night-time essentials. For fans of Matilda Djerf's brand, nothing will compare to Djerf Avenue's beautiful robes and cosy ...

This month, 11 former and current employees of Djerf Avenue, the 27-year-old Swedish influencer’s multimillion-dollar fashion and beauty brand, anonymously accused the founder of fostering a ...

Fashion influencer Matilda Djerf has been accused of bullying and body shaming by 11 former and current employees of her clothing brand, Djerf Avenue. We asked how founder-led businesses can avoid HR ...