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Most people think personal branding is about having a logo and a color palette. It’s not. It’s about making someone feel something or recognize you before they even read your name. 15 years in design and these are the five basic things that actually separate a forgettable brand from one that stops the scroll: color, typography, photography, brand consistency, and voice. 🫶Share this with someone starting a brand and save this for later. 🤝Follow for more on design in the age of AI . . . #persona
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